Food and Traditions solves a major problem facing people who want to enjoy locally produced food. By creating an online community and marketplace, Food & Traditions brings the best of local food to buyers anywhere on the Web. At the same time, Food & Traditions gives local food producers a much-needed marketplace to sell their unique, culturally rich wares to a broader audience than they could ever find in their individual locations.
- Serving the food shopping needs of people who want authentic, locally-produced food items from numerous regions.
- Providing a distribution mechanism for small, independent local food producers who could not likely create this level of distribution on their own.
- Enabling local food producers to thrive despite competition from massive, international market players.
- Preserving cultural traditions in food while exposing many delights of local food to new consumers.